Create a Consulting Blog Increase traffic to your website.

Creating a Blog for Consultants

As a sole proprietor, you are inundated with thousands of things to do. “I simply just don’t have the time to blog” –you say! We hear you. But what if blogging helps to increase traffic to your website and elevate your standing as a subject matter expert? You will now create time to blog!

ConnectsUs makes it easy to instantly set up your website and blog.  

Learn more

What is a Blog?

A blog is an informational website or web page that is updated regularly and consists of chronologically-listed entries that relate to a particular topic or area of interest.

Why do I need one?

To showcase yourself as an expert in your field. Your website visitors (aka prospects) will check out your blog when they get to your website. If you can speak to your prospects' pain points, you'll already have made a connection with them. 

What's involved in setting it up?

We can set it up for you!  Learn More

What's involved to maintain it?

You will need to blog frequently.  Fresh content will keep your audience coming back to your site and keep them engaged.

While the frequency largely depends on the complexity of the subject under discussion, a weekly blog entry is a good target. 

What should I Blog about?

  • Any area of your expertise
  • Any topic that your prospects would be interested in.
  • Anything you're passionate about
  • Topical or current events that even remotely relate to HR
  • Subject matter people would be looking for, use keywords that will drive traffic to your blog. It works! 

The Rudner Macdonald Employment Law blog is a good example to check out.